AI, beyond the hype.
Where does AI help us work and decide better—and where does it not?
I am interested in what remains after the impressive demo: a better process, a sounder decision, more time for what matters. The measure is its effect on everyday work, not the novelty of the tool.
For small and mid-sized businesses, new tools need to fit how the business works. Which results can we rely on? What needs checking? And when is a simpler solution the better one?